This is such a big day. We're so proud to announce the launch of Plus 2.0. Here's what's new:
Plus / Black
This is the big deal - a whole new line. We've taken the formulas for our best-selling Classic line (which remains the same) and boosted them with carefully selected active ingredients. The packaging is beautiful too - all frosted glass and matte black labels. Available currently for pre-order, all Plus Black line products will ship August 1. They are custom-formulated (like our Classic products) and hand-crafted in small batches to ensure maximum bio-active content.
Skin Deep Ingredient Links
Every listed ingredient is now an active link to the EWG Skin Deep Database - which shows you the Skin Deep rating for every single thing we put into our products. We're here to help you read your labels - and help you understand exactly what's in all of our products. While you're there, use the EWG Skin Deep database to check out some of your other products.
Everything has a new look! We wanted to make sure everything is clear, honest and transparent in labeling - just like our products and mission.
Comprehensive Active Ingredient Database
Now every active is indexed in our Ingredient page - allowing you to explore why we love and use each ingredient. Just click on each and explore away.
Thank you so much for all of your support throughout our infancy as a company. We're getting ready to launch in many more retail outlets (possibly even Europe!) and we're also getting ready for the next Denver Flea in June. Stay tuned - big stuff ahead!
Ann + Nic